This is a great video for anyone in a startup who is not getting the results they were looking for from an early employee. Jason describes the process of firing and how he felt emotionally about firing an employee. In a startup you become friends with people, but Jason had to put on his CEO hat and do what was best for the company.
Jason is the Founder and CEO of Testimonial Tree, Inc. What's more powerful than a testimonial?... Your customers sharing their testimonials with their friends, family and associates! Testimonial Tree's patent pending system not only collects testimonials, but it prompts them, while making it simple and easy, to share them on their own social networks like Facebook, LinkedIn, Twitter, and more. Basically, imagine your happy, loyal customers telling their friends about you through a positive review, while linking to your website, driving new traffic and sales. We power the testimonials on your websites; help with SEO, reputation management, and conversion rates through social proof.