New Product Branding
Listening to your customers to make new successful products
In this video Michael tells a compelling story about one of his big wins when he first started at Haagen Dazs. This is perfect for anyone who wanted to hear a great story on learning from your employees, listening to your customers and making decisions. Michael always wanted to learn about the business from the ground up and always asked great questions to understand what was going on in his company. This story will teach you the value of listening and taking action.
Your Success Partner
Over thirty years of Marketing, General Management and CEO experience. Executive leadership experience in consumer packaged goods, including food, pharmaceuticals and household products, as well as the transportation industry. Global responsibility for the Haagen-Dazs Company. Responsibilities have included CEO roles in both private and public entities. In 2006, took Transport America, a large publicly traded truckload carrier, private in a management buyout.